Sami Al-Smadi
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Untitled Document
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Overview
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Education
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Teaching Area
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Selected Research
Prof. Sami Alsmadi joined the Faculty of Economics and
Administration at King Abdulaziz University in 2011. His
research interests are mainly in Marketing research ethics
and corporate social responsibility; Green marketing and
environmental responsibility; Professional ethics in
promotion; Product packaging; Services marketing;
Productivity improvement through Kaizen Model; Celebrities,
women and, Humor in Advertising; Marketing ethics; Marketing
Strategy; On-line shopping and information security in
e-marketing; Tourism marketing; and Consumerism. Prof.
Alsmadi is a member in several international professional
associations and an active reviewer for several regional and
international journals.
His publications appear mostly in international journals
such as the International Journal of Marketing Studies,
International Journal of Business and Management Science,
Journal of Accounting, Business and Management,
Competitiveness Review, Journal of Academic Ethics and in
Journal of Promotion Management .
- PhD – Marketing
Heriot-Watt University – United Kingdom, 1992
- MBA – Master of Business Administration
Strathclyde University – United Kingdom, 1988
- BA – Business Administration
Yarmouk University – Jordan, 1985
- Principles of Marketing
- Marketing Management
- Consumer Behavior
- Sales Management
- Small Business Management
- Marketing Channels
- Promotion Management
- Bank Marketing
- Principles of Management
- Quantitative Analysis
- Organizational Behavior
- Healthcare Marketing
- Al-Smadi, S. & Ibrahim, A. (2012).
Consumer Rights Today: Are They in Business or Out of
Business? International Journal of Marketing Studies, 4
(1), 159-167.
- Al-Smadi, S. & Alnawas, I. (2011).
Empirical Investigation of the CRM Concept in the
Jordanian Context: the Case of Banks and Financial
Institutions. International Journal of Business and
Management Science, 6 (2), 182-195.
- Al-Smadi, S. (2010). Marketing Research
and Social responsibility: Ethical Obligations toward
the society. Journal of Accounting, Business and
Management, 17 (1), 42-47.
- Al-Smadi, S. (2009). Kaizen Strategy and
the Drive for Competitiveness: Challenges and
Opportunities. Competitiveness Review, 19 (3), 203-211.
- Al-Smadi, S. (2008). Marketing Research
Ethics: Researcher's Obligations toward Human Subjects.
Journal of Academic Ethics, 6, 153-160.
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Last Update
3/16/2015 9:59:05 AM
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